contra revenue definition

Key examples of contra asset accounts include allowance for doubtful accounts and accumulated depreciation. Allowance for doubtful accounts reduce accounts receivable, while accumulated deprecation is used to reduce the value of a fixed asset. In order to balance the journal entry, a debit will be made to the bad debt expense for $4,000. Although the accounts receivable is not due in September, the company still has to report credit losses of $4,000 as bad debts expense in its income statement for the month. If accounts receivable is $40,000 and allowance for doubtful accounts is $4,000, the net book value reported on the balance sheet will be $36,000. A liability that is recorded as a debit balance is used to decrease the balance of a liability.

contra revenue definition

Sales returns and allowances are contra revenue accounts in the financial statements. In the financial statements, companies must present both of them. Usually, companies provide a breakup of the contra revenue account to calculate the net sales figure in the income statement.

Contra Accounts Increase Transparency

Expenses are the costs of doing business, but not all costs are expenses. In accounting terms, an expense is a cost incurred to produce revenue reported on the income statement.

Accounting contra asset accounts or contra revenue accounts follow a simple double-accounting procedure to eliminate errors in financial reporting. The most common way to account for contra accounts is to attach the regular account with its connected contra account underneath it on a company’s balance sheet. For example, the depreciation value will be listed underneath the value of a vehicle, or the allowance of bad debts will be attached to the accounts receivable.

Closing Entries, Sales, Sales Returns & Allowances In Accounting

You make sales frequently, but you might not consistently earn money from side activities. Non-operating revenue is listed after operating revenue on the income statement. You can find your revenue on the first line of your business’s income statement. To calculate sales, multiply the price of goods or services by the amount you sold.

contra revenue definition

Contra EquityA contra equity account has a debit balance instead of a credit. The allowance for doubtful accounts – often called a “bad debt reserve” – would be considered a contra asset since it causes the accounts receivable (A/R) balance to decline.

Journal Entry

In the above case, the company will bear a loss margin of $100, and the contra revenue amount is $100.00. Revenue received for the rental of rooms, conference rooms, residence hall rooms, apartments, or rental of any other assets owned by the institution. Revenues from educational sales and services not defined elsewhere. Fees charged to students participating in a Distance Education Program. These fees help offset the additional costs involved in providing Distance Education. Includes fees charged to students for Parking Services and/or Vehicle Registration purpose.

In total, the brand owner spends 8% ($80,000) on incentives given to the distributor. This $80,000 is typically subtracted from revenue to calculate the net revenue of $920,000. To keep business operations running smoothly, you need incoming money.

In exchange, the company will compensate the customers by repaying them or selling them other products. The company that receives the goods back must return them as sales returns. This is because the initial accounting journal entry at the time of sale was a debit to Accounts Receivable asset account and credit to a Sales Revenue account. Discount on payables accounts are some of the accounts that can be considered contra liability accounts. A discount on bonds payable account is created to show the difference in the amount at which a company issues a bond and when the bond matures. The difference represents reduction in the value of the bond.

Financial Statement Presentation

A contra equity account reduces the total number of outstanding shares listed on a company’s balance sheet. When a company buys back its own shares from the open market, it records the transaction by debiting the treasury stock account.

  • The company can estimate the quality of products based on sales return quantity and amount of product.
  • You’ve just converted $20 worth of cash into $20 worth of shoes; an asset that remains in your inventory.
  • If you use accrual accounting, you will record revenue when you make a sale, not when you receive the money.
  • For example, a department purchases one-day parking passes to resell to patients.
  • A treasury stock is an example of a contra equity account that reduces the amount of total equity.
  • The two common contra liability accounts, discount on bonds payable and discount on notes payable, carry normal debit balances.

Proceeds received from insurance entities related to property and casualty losses incurred by the University . This is revenue because we have the option to not replace contra revenue account the lost property, unlike insurance payments related to workers compensation claims . Co-ops and MDF typically reimburse the channel for demand-generating activities.


Net sales revenue refers to a company’s total sales revenue in a given fiscal period after subtracting certain items. Gross sales revenue is not adjusted for returns, allowances, and discounts. The revenue shown in the top line of a company’s income statement is net sales revenue.

Accounting For Such TransactionsAccounting Transactions are business activities which have a direct monetary effect on the finances of a Company. For example, Apple representing nearly $200 billion in cash & cash equivalents in its balance sheet is an accounting transaction. Includes the cost of fees charged to students to support athletic programs. At the end of the period, ABC Co.’s net sales on its financial statements were as follows. For example, a company has provided services to its customer for $10,000 with a sales discount of 2%. To record a revenue contra account, the company must be able to determine how much the contra account is.

Income Statement Explained

Notes payable represents a liability created when a company signs a written agreement to borrow a specific amount of money. The lender may offer the company a discount if it repays the note early. The discount on notes payable reduces the total amount of the note to reflect the discount given by the lender. Net sales revenue is simply gross sales revenue less returns, allowances, and discounts. These deductions from gross sales revenue are called contra-revenue accounts, because they are subtracted from the sales figure. While sales and revenue accounts are increased by credits and decreased by debits, contra-revenue accounts are increased by debits and decreased by credits.

An example would be a contra liability account which would be debited to offset a regular liability account. The information featured in this article is based on our best estimates of pricing, package details, contract stipulations, and service available at the time of writing. Pricing will vary based on various factors, including, but not limited to, the customer’s location, package chosen, added features and equipment, the purchaser’s credit score, etc. For the most accurate information, please ask your customer service representative. Clarify all fees and contract details before signing a contract or finalizing your purchase. Each individual’s unique needs should be considered when deciding on chosen products. Although a bond discount is a contra liability account, it cannot be considered as a liability since no future obligation can be expected from it.

One common example is accumulated amortisation, which is a contra-asset account. This means that it acts in the opposite manner of a regular asset account. Therefore, the allowance for bad debts is $750 (5% of $15,000). For example, a company has determined that 5% of their accounts receivable in the amount of $15,000 will become uncollectible. Sales Returns – Amount that is reduced from the gross revenue for goods that have been previously sold but returned to the seller. Resale of items purchased internally from a true auxiliary .

Trade accounts receivable – Trade receivables are the amount owed by customers that have been billed but payment has not been made yet. She is an expert in personal finance and taxes, and earned her Master of Science in Accounting at University of Central Florida. A company should have a policy not to return the goods sold and not provide sales rebates and discounts on products.

Specialized Financial Management

For example, a distributor purchases $1 million in products and/or services. As a participant in the brand owner’s incentive program, the distributor and its sales reps are entitled to receive rebates, SPIFs and MDF. Rebates to the distributor represent 4% of sales, SPIFs for the sales reps are 1.5% and MDF amounts to 2.5%.

When accounting for assets, the difference between the asset’s account balance and the contra account balance is referred to as the book value. There are two major methods of determining what should be booked into a contra account. Theallowance method of accounting allows a company to estimate what amount is reasonable to book into the contra account.

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A sales allowance is a reduction in the price of goods charged by a company. Instead, companies offer a sales allowance after when it makes sales. Trade discounts usually involve a reduction in price before the sale occurs. Similarly, a sales allowance does not entail a discount for an early payment, which is what cash discounts are. Contra accounts are made as subsidiaries of original accounts.